Web design Swanage

Google Pay Per Click (Adwords) and Adsense

Google Adwords^TM Campaigns - Pay per click

What is pay per click? Google has 2 main types of listings. One is referred to as "organic" and currently is the largest proportion of search results and the other is pay per click... As the name suggests pay per click is charged to the web site owner each time a Google listing is clicked... How much is a click? The cost of a click is defined by a kind of auction and can range from a few pence to several pounds depending on how many people are compeeting for the market being campained for...

Google Adsense - Google Revenue Generation

What is Adsense? Google does not only provide users with search results on it's web site but it also pays for clicks from other third party sites... If you are a web site owner who wants to sell links to other web sites Google will pay for clicks on links to those sites... How much will it pay? Well it's the recipricoal answer to how much will they crage for pay per click I.E. it depends on the value of a click in that market and the number of clicks...

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